Browsing All Posts filed under »social business«

2012: The Year in Social

January 18, 2013

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Now that the 2012 dust has settled, take a digital journey with me in the world of social media. Shall we? Where there’s passion, there’s going to be stupid passion. – Kathleen Hessert, social media consultant, as quoted by The Wall Street Journal Social media have reached rueful adolescence as it seems every other day we read about the […]

Lessons on Branding Your Business Socially

December 20, 2011

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One would hope (or at least I did) that 2011 would be the year of social business. We’ve made real progress, but we’re not quite there yet. As you’ll see, marketers are still learning from the social web and how to best present their brands. Recently, Fast Company presented a social business case study cooked […]